Asana

Market 2025

Below is a summary of the product and service markets, as defined by Gartner, in which this vendor was evaluated and positioned in 2025.

Market Status	Market Vendor
Leader	Adaptive Project Management and Reporting
Leader	Collaborative Work Management
Challenger	Marketing Work Management Platforms

Market 2024

Below is a summary of the product and service markets, as defined by Gartner, in which this vendor was evaluated and positioned in 2024.

Market Status	Market Vendor
Leader	Adaptive Project Management and Reporting
Leader	Collaborative Work Management
Niche Player	Marketing Work Management Platforms