Search and Product Discovery
Search and product discovery solutions provide class-leading innovations, such as natural language processing, intent detection, algorithmic merchandising, and agentic integrations. Digital commerce leaders can use this research to improve engagement, conversion, and revenue without rebuilding entire commerce stacks.
Market Definition
Gartner defines search and product discovery as applications that augment digital commerce solutions to facilitate navigation, filtering, comparisons and, ultimately, selection of products. They provide search (keyword, semantic and visual), merchandising (automation, configuration and curation of business rules) and product recommendations. These applications also provide catalog navigation (including SEO keyword automation and guided selling assistants). Personalization, optimization and analytics capabilities should also be available. Platforms are deployed as SaaS. They provide administrative tooling to enable digital commerce roles (merchandisers, content managers and search specialists) to support customer experiences via no-code. With the emergence of generative AI, conversational search and guided selling assistants are now appearing.
Search and product discovery applications can provide the digital customer journey from landing on a website or app to finding the correct product and adding to basket. Search results can be highly visual, using engaging layouts and multimedia. Content other than product information, such as educational information, compliance materials, customer reviews and related news may also be included in search results to engage customers and further support buying decisions.
Report 2026
Here is a summary of the vendors featured in the Gartner magic quadrant 2026 report.
For the full analysis and detailed insights, you can read the report
here
and view the magic quadrant graphic
here.
| Market Status | Market Vendor |
|---|---|
Leader |
Constructor |
Leader |
Algolia |
Leader |
Coveo |
Leader |
|
Leader |
Bloomreach |
Leader |
Netcore Unbxd |
Visionary |
Zoovu |
Niche Player |
Rezolve Ai |
Niche Player |
Algonomy |
Niche Player |
Athos Commerce |
Challenger |
Lucidworks |
Challenger |
HawkSearch |
Report 2025
Here is a summary of the vendors featured in the Gartner magic quadrant 2025 report.
For the full analysis and detailed insights, you can read the report
here
and view the magic quadrant graphic
here.
| Market Status | Market Vendor |
|---|---|
Leader |
Algolia |
Leader |
Coveo |
Leader |
Bloomreach |
Leader |
Constructor |
Leader |
|
Leader |
Netcore Unbxd |
Niche Player |
Yext |
Niche Player |
Zoovu |
Niche Player |
Nosto |
Niche Player |
Algonomy |
Niche Player |
Athos Commerce |
Niche Player |
FactFinder |
Challenger |
Lucidworks |
Challenger |
HawkSearch |
Challenger |
Rezolve Ai |
Report 2024
Here is a summary of the vendors featured in the Gartner magic quadrant 2024 report.
For the full analysis and detailed insights, you can read the report
here
and view the magic quadrant graphic
here.
| Market Status | Market Vendor |
|---|---|
Leader |
Coveo |
Leader |
Algolia |
Leader |
Bloomreach |
Leader |
Lucidworks |
Leader |
Netcore Unbxd |
Visionary |
Constructor |
Visionary |
|
Niche Player |
Klevu |
Niche Player |
Algonomy |
Niche Player |
Yext |
Niche Player |
Crownpeak |
Niche Player |
Nosto |
Niche Player |
Zoovu |
Niche Player |
FactFinder |
Challenger |
Sitecore |
Challenger |
HawkSearch |
Challenger |
GroupBy |